Develop a visual identity for a company in the construction and investment sector. The identity should be modern but avoid overly trendy solutions. It should convey the image of a strong, corporate business with a long-standing presence in the market.
Logo Concept
Association: Arabic architecture is renowned for its arches and domes, which symbolize stability, harmony, and cultural heritage. Therefore, the logo design is based on the form of a classic pointed arch.
Main Idea
The arch is the main structural support of any building. Likewise, DCI Group takes on the core load and responsibility. The company is so reliable and solid that clients can fully rely on it without worrying about their money or the final result.
Additionally, to emphasize the company’s profile, the logo incorporates the word “Development” written in Arabic.
Corporate Typeface
For the logo, a calm, formal typeface was chosen, featuring small distinctive serifs that echo the curves of Arabic calligraphy. This approach ensures the logo appears cohesive and harmonious.
Logo Variations
For ease of use, the logo has several layout options for the symbol and text. Depending on the purpose and medium, the most suitable version can be selected.